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So you registered for the Webinar Wednesday this week but couldn’t make it. (We get it, life gets busy.) But just because you’re busy, doesn’t mean you should miss out on great advice! Watch this video Medicare Marketing Madness Roll-up to get the highlights in 1 minute!
If you’re not known in your area as the authority on all things Medicare, this webinar is for you! We want to help you grow to be the person in your neighborhood that everyone goes to with questions…and of course, the agent who enrolls these members! Did you miss the webinar? We’ve got you covered with the Make Community Marketing Work for You Roll-up!
We couldn’t close out the work week without telling you about our fantastic Webinar Wednesday topic this week! Our Marketing for Success Roll-up is here to tell you exactly what you need to know in order to increase your ROI on marketing!
Many of you know that RB Insurance Group works closely with print & fulfillment companies and are able to provide print and fulfillment services at cost to our agents.
Agents are always asking how to get in front of more potential clients. This Family Festival was a perfect example of how to do that. Get out of your booth and explore the event to see who else is there.
Since I last wrote about making sure your custom Medicare marketing website is compliant, CMS and individual carriers have drastically increased their oversight for agents’ websites and use of social media. Many carriers now require agents to submit all of their website content for approval and ask questions about how we as agents are using social media to communicate with our clients.
Last week I wrote that referrals maximize your hard-earned Medicare book of business and shared just five of the best ways to stay in touch with your clients as part of your Medicare marketing. This week I’m sharing five more tips that should get you thinking about marketing your Medicare business the way big companies think about […]
Community marketing was one of the easiest, but also one of the most challenging things I did when I was actively writing new business for my agency in Utah. As an agent selling Medicare Advantage, Medicare Supplements, Dual Special Needs and now final expense products for the past 10 years, I’ve found that being actively involved in my community was rewarding spiritually, but also in the sense that it helped me market my business.
I always ask the Agents I meet what they think they need to be more successful. You can probably predict the No. 1 answer I get — Leads. Then I ask them what they are doing to generate them. Most times their response is, “I can’t afford it.”
The reality is, you can’t afford not to market your business. As I mentioned in my last post, marketing money is a seed. When done correctly and consistently, it generates a real return on your investment. That’s why I want to share another allegory this week to make it clear to you that investing in marketing yourself is worth it.
Have you ever heard the story of the magic penny? There are several versions, but my personal favorite is the one where a boy finds a penny. The penny speaks to him, explaining that if he works hard and believes, the coin he’s holding would double every day for 30 days.
When you tell someone you vacationed in Las Vegas, as I recently did with my wife, they inevitably ask if you gambled.
My answer may surprise you: No, I did not gamble. I hate losing money! Instead, I took a blackjack class. I did some research before I put my heard-earned money at risk.
This week, I can’t help but share what I learned in Vegas because of the similarities between how we can play the odds in a game of cards and how agents should approach marketing themselves. In both cases, I’m here to tell you it can pay to place a bet!